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Who’s Talking?

Remember the children’s game “Gossip” where you sit in a circle and repeat word-for-word what the person next to you said? The end result is generally hysterical – and only vaguely resembles the initial statement.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Moving At The Speed Of Social Networking: Looking Forward

Earlier this week I was honored to participate in a panel discussion on social media utility for nonprofit fundraising. The event was organized by my friend Dave Jones of Pathway Associates on behalf of the Utah Society of Fundraisers, and we answered questions and addressed issues raised by some 140 attendees.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Putting the Social back in Social Media

Social Media is by far the largest and probably the most misunderstood concept of this generation. I grew up in an age where, you either walked over to someone, wrote them a letter, or called them on the phone. Personal touches were important to me. If you took the time to write, or stop by, it showed a little pride in yourself. Phone calls were kept short, and the use of please and thank you were in great abundance.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Social Media Relationships

So, my grandparents have been asking me about Twitter lately.

I’m not even kidding. It’s true. My grandparents know what Twitter is, and they can’t even turn on their computer without calling to ask for help.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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2010 Predictions for Social Media

We all know that technology is not always predictable. Many forecasters did not predict the exponential growth of social networking sites such as Facebook and Twitter for 2009. I have researched many social media experts and forecasters and these are my predictions for 2010 after reviewing the trends.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Many Companies Simply Checking the Box on Social Media


"Tactics without strategy is the noise before defeat." - Sun Tzu

We've spent a lot of time the last couple of months consulting with clients and giving presentations on social media and the important role it plays in the multi-channel communications mix.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Social Media Myths

Here are 5 myths that I commonly hear regarding social media marketing.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Making the Case for New Media Adoption

Let’s not talk strategy. As a presenter and consultant I do a lot of that — broad overviews with philosophical discussions about the fundamental shift in the way in which we communicate.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Seven Tips for Facebook Business Use

Today on the Social Media Minute, I wanted to talk about specific ways for Salt Lake businesses to utilize Facebook in their web marketing strategy.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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Do's and Don'ts of Social Media Marketing

I frequently get asked what social media marketing can do for a small business. So I have compiled this simple beginner's list on what to do, and what not to do, when promoting your business with social media.

tags: business, technology, smcslc, social media, social media club of salt lake city, social media minute
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