Placing a renewed effort on strategic brand development, enhanced franchise support and continued growth, Real Property Management announced the addition of Kent Frogley to its senior leadership team bringing a wealth of marketing expertise with plans to ignite system-wide development.
With extensive experience in growing brands, strategic planning, program development and profitability improvement, Frogley will play an instrumental role in enhancing brand marketing to achieve company goals, objectives and strategic vision. Frogley's prior experience includes global and national roles as CMO in the consumer products space, Partner and SVP in the professional services and training field and marketing leadership in higher education as well as work for Proctor and Gamble, General Mills, and M&M Mars.
"In the property management space, Real Property Management continues to lead with strong recognition and accolades in the areas of financial stability, growth rate, and brand power, not to mention customer service and satisfaction levels," said Frogley. "I am excited to be a part of this team. With the recent addition of Real Property Management to the Dwyer Group and its family of service-based brands, there are even more opportunities to grow the value and service we offer our customers."
Frogley stepped into the head-of-marketing role with the retirement of former Real Property Management Chief Marketing Officer, Robert Pifke, earlier this month. In his new role at Real Property Management, Frogley will be tasked with providing strategic leadership and support for the company's national network of more than 300 locations, in addition to introducing programs that will improve overall marketing efforts.
"We are pleased to welcome Kent to the Real Property Management team. His decades of experience and skills, as well as his passion for the work he does will be a great addition to our company," said Lukas Krause, President of Real Property Management. "I am confident in his ability to help lead Real Property Management toward continued success and growth in 2018 and the years to follow."